🌙 It gets better while you sleep

Stale copyright years should get caught overnight

You ship. The live site keeps last year’s dates. Point Looper at the URL. It flags outdated copyright years, old dates, broken links, stale pricing, and expired promotions on a schedule — so the solo night is not a stall.

Get Pro · $19/mo Or start with the Website Freshness Kit template →

Pro is $19/mo for 10 loops. Two free loops, no card, if you want to try first.

A live site does not age itself

A solo operator closes the laptop with last year’s copyright still in the footer. Morning does not crawl the promo that expired. Looper is the loop that runs anyway.

Copyright year

The footer still says last year. Visitors notice. Nobody opened the homepage to check.

Old dates

Blog posts, event copy, and “updated” stamps sit past their window. The calendar moved. The page did not.

Broken links

Internal paths 404 after a rename. External pages vanish. The crawl waits until a human clicks them.

Stale pricing

Old rates and expired promotions stay live. The offer in the browser is not the offer you sell.

Observe. Inspect. Amend. Evaluate.

Same cycle every run. You set the schedule. Looper treats the live site as a living target, not a one-shot content dump.

1

Observe

Fetch the live URL so the next pass has a baseline of copy, dates, and links.

2

Inspect

Check copyright year, outdated dates, broken links, stale pricing, and expired promotions.

3

Amend

Name the specific stale items to fix before a human crawls the site again.

4

Evaluate

Monthly summary of what still sits stale. Check which pages still wait. Refine the next pass.

Pro is built for the solo operator

Real numbers only. No card on free. Checkout can wait — start from the dashboard.

Free
$0

2 loops. No card.

Team
$49 /mo

When more people share the loops.

Enterprise
$149 /mo

When the org outgrows a small set of loops.

Get the stale copy caught tonight

Pro is $19/mo for 10 loops. Wake up to copyright years, broken links, and expired promotions that sat all day.

Get Pro · $19/mo